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The global movement against plastic waste pollution has changed how plastics are used, designed and manufactured. On the heels of increasing consumer consciousness of plastic waste management, sustainability has become an important benchmark in the industry’s value chain.

Meanwhile, some of the prominent trends that have stood out in 2018 and are predicted to continue hereon, include reduced plastic content in packaging; expansion of the bioplastics market; adoption of smart manufacturing and emergence of closed loop recycling; increasing utilisation of post-recycled materials in major applications; to mention a few.

Under a blanket objective of achieving circular economy, stakeholders in the plastics and rubber value chain have taken up active roles in material waste management through developing environmentally-friendly designs and production systems that meet sustainability standard requirements. Moreover, coalitions that are formed seeking to minimise usage of plastics are driving more innovations geared towards advancements in material science and technologies for plastics and rubber.

In this period of radical shift in these industries, Plastics and Rubber Asia (PRA) becomes a catalyst to advance the objectives of sustainability. This year, PRA, now in its 35th year in delivering news and information to the industry through the print and digital platforms has lined up stories, features and events participation to emulate the industry’s bigger and bolder agenda towards a sustainable plastics and rubber economy.

PRA print magazine is published eight (8) times a year in print and digital formats. PRA has five (5) print issues with a circulation 14,000 per print issue plus bonus distribution in key international industry events. PRA also has three (3) digital issues, circulated to a database of 42,000 per issue.

It is supplemented by the online vertical platforms of Rubber Journal Asia or RJA (www.rubberjournalasia.com) and Injection Moulding Asia or IMA (www.injectionmouldingasia.com). PRA also has a dedicated website in Mandarin (www.plasticsandrubberasia.cn).